Quick Facts:
MicroGrid Methodology
In order to account for new residential development in its
household counts, to place the households on the streets
where they live and to attach to them a demographic profile,
Scan/US has developed a National Household Growth Tracking
process.
These new consumers are now tracked on the national
landscape using Scan/US, Inc.’s unique MicroGrid
cartography. MicroGrids – grid squares as small as 1/16 of a
square mile -- allow the market analyst to directly estimate
the impact of the updated consumer base on nearby retail
activity.
Scan/US,
Inc. MicroGrid cartography was designed to capture the
distribution and density of residential and business
development throughout the United States at the level of
detail suitable for location-specific analysis. The
MicroGrid cartography is annually updated to accurately
reflect change in the distribution. Microgrids make up a
latticework of 2+ million grid squares, pinned to latitude
and longitude, which serve as containers for summary data on
population, households and businesses. |
| The following
databases are provided in all desktop systems: |
Sample Reports |
2011
Demographic Profile
Includes population, households, ethnicity, income,
education, work status and age distributions |
 |
|
|
2016
Demographic Profile
Includes population, households, ethnicity, income,
education, work status and age distributions |
|
|
|
2000 Census Profile
Includes population, households, ethnicity, income,
education, work status and age distributions |
|
|
|
2011
Consumer
Expenditures
Includes aggregate & average expenditures on food,
alcohol, tobacco, utilities, housing, shelter,
apparel, home & garden supplies, furniture,
transportation, health care, entertainment, and
other miscellaneous expenditures. |
|
|
|
1990/2000 Key
Demographics
Includes population, households, ethnicity, labor
status, housing units, average home value, and
average rents |
|
|
|
1990/2000/2011/2016
Population/Household Growth
Includes population & households;
provided for MicroGrid geography layer only. |
|
|
